Twin Falls was laid out in 1904 as a planned community to serve settlers arriving to take advantage of a new irrigation project and land grant act. Water allowed prosperous farms to spring up on the vast volcanic plains, giving rise to the name Magic Valley for what has become one of the world’s most productive agricultural regions. As the retail and services hub for more than 225,000 people, this city of 37,000 is also becoming known as a leader in education, health care, and transportation.
Twin Falls is located at the edge of the Snake River Canyon, where the Perrine Bridge rises 486 feet above the canyon to link the town to I-84 just to the north. Two golf courses and a community park are in the canyon, and a canyon rim trail provides spectacular views. A few miles upriver Shoshone Falls, “The Niagara of the West,” plummets 212 feet over a 1,000 foot-wide basalt base.
The heart of downtown Twin Falls is its City Park, some three miles east of the river and the site of frequent community arts and cultural events. Quiet streets, early nineteenth century bungalows surrounded by shade trees and well-trimmed lawns, make up much of the downtown residential area. While some new developments are interspersed in this district, many of the newer housing developments are northeast of town, in the direction of Shoshone Falls. Housing costs in Twin Falls are at least 20% below the national average.